The “Brambleton” Story from Verizon… just a bit of Brambletonian History

Saturday, May 3, 2008

Excerpt from http://communities.verizon.com/default.aspx?page=brambleton

The Brambleton Group Story

  • A town with a powerful technology infrastructure
  • FiOS services connect a high-end workforce
  • Home buyers have expectations

    Brambleton sits on 2,000 acres in northern Virginia, near Washington Dulles International Airport. The first homes were sold in 2002, and the plan calls for more than 6,000 new single-family homes, town homes and condominiums. Resort-style amenities include pools, tennis courts, nature trails and parks. The town center is home to more than 450,000 square feet of retail space as well as restaurants, professional offices and a cineplex.

    The brainchild of Detroit businessman Anthony L. Soave, Brambleton is ideally situated near a high-tech corridor with a highly educated workforce. Soave had visions of a small town with a powerful technology infrastructure.

    With Verizon’s fiber-to-the-home (and office) platform and FiOS services, community members enjoy the fastest broadband service, next-generation connectivity of television, video-on-demand, videoconferencing and phone services. The community even has an intranet that links every resident to schools, businesses and community governance.

    “We’ve found that what draws people here is the location, but what keeps them here is the technology,” says Kim Adams, Brambleton’s director of marketing. “I can’t imagine a developer not planning for this technology [FiOS], because buyers have come to expect it. It’s one of the most valuable selling tools we have.”

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