Archive for May, 2009

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CAFE BILL WITHOUT THE CREAM: Exotic Car Examiner examines the CAFE 35.5 MPG Gas Mileage Legislation

Friday, May 22, 2009

President Barak Obama has announced in no uncertain terms that automobile manufacturers in America will be required to comply with a green technology mandate that insists vehicles not only reduce emissions but improve gas mileage. The 35.5 MPG rubric that Obama has suggested has muscle car lovers and SUV or private truck drivers in a panic. Add to the information that these types of vehicles will not continue to be produced that Obama has openly shared that auto costs will rise by a minimum of $1300 on average and you can see why the media is easily able to launch frightened and cash strapped Americans into an automotive inspired trendy level of “car fashion” panic.

Click here to read the 35.5 CAFE story

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Maserati site goes high tech and devotes pages to YouTube videos and Facebook for car lovers

Friday, May 15, 2009

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You have to see it to believe it. Maserati International has embraced the marketing trends of the next generation on their newly redesigned website http://www.maserati.com. Offering site visitors new tabs and links to social network pages, these savvy Italians are making auto advertising history (and bringing the new and used Maserati Car dealerships along for the tech trek to better auto sales in a competitive and rapidly advancing 21st century marketplace.

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